The old adage that you should act or speak as if the New York Times is quoting you is never more true than in an age of social media? While in most situations, that advice goes a bit far, but it doesn’t go too far in one important area: Law firms should write internal memos as if they could be on the lead page of Above the Law, today or another news outlet tomorrow. As some major firms have decided to raise, or chosen not to raise, their starting associate pay to $180,000, their internal memos to attorneys and staff have been leaked to the media and are out in the open for all to read. That’s not necessarily a bad thing. It simply means that law firms need to expect this type of publicity and treat these memos as if they aren’t just internal communications, but what they actually really…